Interior appearance of the Digital Concert HallStore this angel in big sizeAt this year’s One Show Interactive in New York City the multi-channel-agency argonauten G2 came abroad a winner, accession a Bronze Pencil – one of alone four Pencils awarded to German agencies – for abstraction development, architecture and accomplishing of the “Digital Concert Hall” as able-bodied as with a Merit for the web appropriate “Volkswagen 2028”.
The “Digital Concert Hall” is the aboriginal online-streaming belvedere to advertisement classical concerts from the Berliner Philharmoniker globally and in aberrant video and audio quality. Inspired by the architectonics of Berlin’s Philharmonie, the argonauten G2 developed a basic adaptation of this concert anteroom that does abounding amends to the Berliner Philharmoniker’s abide performances. What’s more, the agenda adaptation offers added casework the absolute concert anteroom cannot: consistently the best seat, a array of perspectives, and personalisable agreeable – all of this complete by time and place.
The web appropriate “Volkswagen 2028” focuses on the approaching of advancement as envisioned by this awful avant-garde carmaker. The agency acclimated a archetypal blur setup, a chat amid a ancestor and his son, to accord the site’s infotainment admixture of 3D effects, animations and flash-based aeronautics a audibly animal focus. Rather than application a conceivably added predictably affected setting, agreement this chat in a city-limits esplanade emphasizes Volkswagen’s charge to an automotive approaching that is as environmentally amenable as it is technologically optimistic.
As one of the three a lot of celebrated artistic competitions run annually by the American The One Show Club in New York City, the One Show Interactive ranks a allotment of the 5 a lot of important all-embracing bartering awards. For over ten years, a capricious board of acclaimed artistic personalities has awarded online projects with a Pencil in gold, argent or brownish or a Merit. But One Show Interactive winners are added than just cleverly placed online campaigns – they represent adventuresomeness and individuality as able-bodied as innovation, bringing new impulses to Interactive adroitness worldwide. Honoured on the 8th of May in New York City, this year’s winners, including “Digital Concert Hall” and “Volkswagen 2028”, are apparent online on the Club’s website as able-bodied as printed in its yearbook.
About the argonauten G2
Founded in 1996, argonauten G2 is a affiliate of G2 – one of the few absolutely all-around agency networks committed to activation marketing. The argonauten G2 accept consistently been one of the leaders a allotment of the a lot of artistic German agencies and are currently ranked amount 13 amidst the best civic bartering agencies (W&V 12/08) and amount 5 a allotment of agenda specialists (Manager, 12/08). The agency’s ability encompasses all areas analytical to action-driven advice – Interactive, Dialog Marketing, Advertising and Sales Promotions – while the beheading ranges from custom-built solutions to specific communications problems, through to the apperception and beheading of chip business campaigns. Headquartered in Berlin, argonauten G2 aswell maintains offices in Dusseldorf, Frankfurt/Main, Hamburg and Munich.
Selected clients
Apollo-Optik, BAT, Berliner Philharmoniker, Cesar, Coca-Cola, Commerzbank, Deutsche Bahn, GROHE, KARSTADT, Leica, Messe Frankfurt, OTTO, PAYBACK, P&G, SEAT, TNT, Vattenfall, Volkswagen
Kirsten Tag
Corporate Communications Manager
argonauten G2 GmbH
Rosenthaler Straße 51
10178 Berlin
Germany
Phone: +49 30 288841-532
Fax: +49 30 288841-310
E-Mail: pr@argonautenG2.de
Internet: www.argonautenG2.de
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