2009年12月16日星期三

artegic AG - Flexible Campaign Planning and Social Media Publishing with the New ELAINE Technology

ECRM provider artegic presents its latest adaptation of the email business software ELAINE.

Technology provider artegic (artegic.net) introduces its latest adaptation of the ECRM software apartment ELAINE PXf. In accession to the absolute new bore for attack planning, this latest adaptation aswell stands out with its email aftereffect administration and its conception and administering arrangement for landing pages. Further, campaigns can now be broadcast via amusing networks and amusing media channels, such as Twitter.

artegic’s ELAINE apartment supports companies in all tasks of agenda absolute marketing. The simple affection sets cover the creation, abode management, sending and appraisal of able email, RSS and SMS mailings.

NEW: Perfect attack planning
One of the amount improvements of ELAINE expands its absolute attack planning management. The bore is primarily aimed at marketers. For alone campaigns, you can now plan and assets abode selections in advance. This serves to axle the business of angle abandoned campaigns with a authentic ascendancy of abundance and capacity.
In accession to the accepted contour data (e.g. age, gender, interests), it is now accessible in the alternative action to set priorities a allotment of the abode lists and accordingly absorb account preferences and occupancies in the planning process.
A bright agenda shows which lists are active if and how. And a configurable abundance administration prevents boundless targeting of the aforementioned contacts.

NEW: Integration and conception of landing pages
As an optimal accession to email and RSS campaigns, the new ELAINE adaptation offers the achievability to anon administer landing pages. Existing landing pages can be alien and new landing pages based on templates can be created anon in the ELAINE WYSIWYG editor. In appearance of the advanced ambit of adaptable end devices, this affection is aimed decidedly at the adaptable email business sector.

NEW: Social media business after time lossSocial media channels are axis into a added and added absorbing basic of online absolute business campaigns. As one of the aboriginal software solutions, ELAINE now allows you to anon accommodate amusing networks, such as Facebook or MySpace into absolute marketing. Flexible, automated publishing of agreeable is now accessible via absolute Twitter accounts. For this purpose, any amount of alone publishing mechanisms can be advisedly defined.

NEW: Marketing automation with multilevel follow-ups
Another amplification of the ELAINE arrangement is the new aftereffect management. Based on the user achievement and any changes in the user profile, accomplishments can now be predefined and automatically triggered by agency of a timeline. These accomplishments cover the sending of email or SMS mailings, as able-bodied as the automated modification of user profiles. This means, you can realise a commitment sequence, which is triggered according to a time slot, user acknowledgment or changes in the profile, e.g. chump amount or action index. By agency of the aftereffect management, automated reactivation, as able-bodied as the development of customers, for example, in the e-commerce activity aeon becomes possible. The altered options can all be advisedly accumulated in the new ELAINE version.

About artegic AG:
artegic AG is a consulting and technology provider for agenda chat marketing. It focuses on the advance of adherence and advantage of chump relations in online channels based on absolute analytic user profiles (customer intelligence).
With all-embracing assembly and 40 advisers in its German offices in Bonn and Cologne, artegic has developed client-specific ECRM strategies and has realised these via email, RSS and adaptable marketing.
As an associated aggregation of the Fraunhofer Gesellschaft, artegic draws on the ability of the latter, as able-bodied as the ability from abiding best convenance with all-embracing clients, such as RTL, AdLink, Schlecker, Web.de, Web.de, QVC, PC-Ware, apetito and the German Federal Ministries of Finance and Justice.

Dreizehnmorgenweg 40-42
53175 Bonn
Tel: +49(0)228 22 77 97- 0
Fax: +49(0)228 22 77 97- 900
info@artegic.net

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