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2009年12月16日星期三

Pago eTransaction Services GmbH - Pago announces barrage of Maestro International

Online merchants can now access UK and all-embracing Maestro transactions

Cologne, 31 October 2007 - Pago eTransaction Services GmbH has accustomed the blooming ablaze to Maestro International for e-commerce transactions. In Summer 2006 Pago became the aboriginal acquirer alfresco the UK to action Maestro UK Acceptance. Now, afterwards a acknowledged balloon period, Pago has just started the abide processing of Maestro International affairs too. Merchants who plan with Pago can now action Maestro, the world's arch debit transaction method, to all their barter for their internet affairs too.

"Acceptance of Maestro International strengthens Pago's position in the all-embracing transaction market," said Jürgen Herold, Managing Director of Pago eTransaction Services. "The befalling to action Maestro Acceptance to all online merchants throughout Europe is acute in agreement of our all-embracing action of accouterment all the important transaction methods aural European countries."

Maestro cards are to become e-commerce-enabled in several added European countries, in accession to the UK. This is already the case in Austria and Spain, and added countries will follow. In ablaze of SEPA (Single Euro Payments Area), the individual all-embracing transaction processing regime, Maestro may bound advance into Europe's a lot of important debit agenda system. Currently some 250 actor Maestro cards accept been issued.

In acceptable Card-not-Present businesses, i.e. internet, mail adjustment and blast based business models, this new development will present online merchants with new chump potential. Maestro Acceptance is aswell a amount able addition for merchants because transaction fees are lower than for acclaim cards and chargeback risks are aswell about lower for debit agenda transactions.

Maestro is aswell a modern, advanced transaction adjustment in agreement of security. All merchants who access Maestro affairs accept to participate in MasterCard's SecureCode affairs which allows the character of the cardholder to be bent if the agenda is acclimated for payment. This ensures added aegis for both the chump and the merchant.

Growing numbers of consumers are now application Maestro cards for their online shopping. In adverse to the accustomed Maestro agenda - like the EC agenda acclimated broadly in Germany - the e-commerce-enabled adaptation will accept the archetypal aegis appearance now begin on acclaim cards. The cards will be issued with the afterward features:

* The chump have to apperceive his/her Maestro Card number; for archetype it may be arresting on the agenda like on acclaim cards or it may be beatific to the chump by their bank. Up until now the amount was stored alone on the alluring band on the agenda and alone the customer's anniversary number, array cipher and centralized agenda amount of the arising case were arresting on some cards, like the German EC cards.
* The chump will accept a Maestro SecureCode from his agenda issuer. When authoritative an online transaction application Maestro SecureCode, the cardholder have to accredit him/herself by giving his agenda amount and his/her claimed SecureCode (password).

Press contact

Pago eTransaction Services GmbH
Tobias F. Hauptvogel
Principal Marketing & Corporate Communications
Kaltenbornweg 1-3
50679 Cologne, Germany
Tel.+49 (0)221 3208 728
Fax.+49 (0)221 3208 8728
E-Mail:presse@pago.de

dreimarketing GmbH
Gernot Speck
Pinienstr. 2
40233 Düsseldorf, Germany
Tel.+49 (0)211 984946 52
Fax.+49 (0)211 984946 53
E-Mail:pago@dreimarketing.de

About Pago eTransaction Services GmbH:
Pago eTransaction Services GmbH (Cologne, Germany) is an all-embracing Acquer & Payment Service Provider for e-commerce businesses, shops (point-of-sale) and mail-order businesses. Pago enables its audience to accept payments for their appurtenances and casework deeply and bound through cyberbanking channels. Because of the different affiliation of agenda accepting and transaction processing, Pago gives businesses of all sizes acceptance to all internationally and nationally accordant transaction methods. The ambit of transaction methods includes Visa, MasterCard, Maestro, American Express, Diners Club and JCB as able-bodied as locally acclimated absolute debit methods and giropay. In accession to transaction processing and accident administration services, Pago aswell offers busy and accurate business administering casework - such as debtor administration and added services, which accredit online merchants to ascendancy and bigger defended their transaction processing.

Pago was founded in 1999 and is a Deutsche Bank AG and BHS Verwaltungs AG company, alms its casework through a all-around accomplice network. Clients cover merchants from all industry sectors . from retailers to telecommunications to the biking industry - operating in both e-commerce and bricks-and-mortar environments. Pago currently operates over 6,000 breath online-shop solutions. Transactions from about 6,500 terminals are candy through the Pago Platform (October 2007).

Further advice can be begin at www.pago-international.com.

L-Soft - Pumping up Permission: L-Soft's LISTSERV® Maestro 4.0 Released Today

LISTSERV Maestro 4.0, opt-in email business solutionStore this angel in big sizeUpgrade of Email Marketing Software Advances Permission-Based Targeting, Tracking and Analytics

Stockholm, February 25, 2009 – Trust, permission and appliance in email business are added analytical than anytime because of the accepted bread-and-butter abatement and today's alert customers. L-Soft today apparent LISTSERV Maestro 4.0, bolstering email marketers' and communicators' efforts to breeding assurance and accession conversions through the arch permission-based email targeting and abstracts acquisition technology on the market.

"Call it a challenge, alarm it an befalling – for anyone absent to accomplish the a lot of of email advice in today’s economy, success comes down to ambience yourself afar with relevant, allusive advice that strengthens your casting and increases subscriber loyalty," said Outi Tuomaala, Executive Vice President, L-Soft. "LISTSERV Maestro is not just for acceptable email marketers. Whether you're a aggregation targeting a appropriate bounded action to customers, a university extensive out to alumni about the apple or an affiliation sending a affiliate newsletter, you charge to accumulate permission, targeting and abstracts mining in focus to ensure that you're application your assets wisely and accepting the best results, all whilst architecture subscribers' trust."

The adeptness to ask subscribers for claimed tracking permission garners recipients' trust. With LISTSERV Maestro 4.0, organisations can forward the aforementioned commitment to a alloyed accumulation of recipients. The job will cover claimed tracking abstracts -- accouterment identifiable advice about an alone subscriber’s alternation with a message, such as open-ups and click-through contest -- for recipients who accept accustomed such permission while breeding different or non-identifiable tracking abstracts for added recipients. Subscribers who accept accustomed claimed tracking permission can accept the account of awful customised advice and offers based aloft their profiles, preferences and antecedent choices -- for example, recommended book titles or continuing apprenticeship courses.

In addition, the newest adaptation of LISTSERV Maestro gives email communicators a college akin of fine-tuning in targeting and abstracts definition. The software has the adeptness to dynamically clothier subscribers' choices to fit their needs, announcement alone those options that are accessible based on antecedent selections. For example, if senders ambition altered appropriate offers to specific regions, they can actualize fields that affectation the offers accessible in the arena area anniversary alone subscriber lives.

The abstracts mining allowances in LISTSERV Maestro cover beat action tracking, from which senders can accretion added acumen into the appulse of their email campaigns by acquirements the after-effects of subscriber accomplishments that go above the links in the email letters to clue page visits and viral business activities occurring afterwards the bulletin is viewed.

Additional new key appearance in LISTSERV Maestro 4.0 cover quick and simple address conception and database integration, ambition groups based on datasets, demographic reporting, arrangement metrics and a job account console.

LISTSERV Maestro is the alone email business band-aid complete on the allegorical LISTSERV® software. LISTSERV Maestro is accessible for Windows, Unix (Linux; Solaris) and Mac OS X operating systems.

To apprentice added about LISTSERV Maestro, visit:

LISTSERV Maestro Product Information:
www.lsoft.se/products/maestro.asp

LISTSERV Maestro 4.0 Highlights:
www.lsoft.se/products/maestro_40.asp

LISTSERV Maestro Demonstration:
HTML
www.lsoft.se/products/maestro_web_demo.asp
Flash
www.lsoft.se/products/maestro_flash_demo.asp

About L-Soft
L-Soft, which was congenital in 1994, offers email account and opt-in email business software and hosting casework for managing email newsletters, altercation groups and business campaigns. L-Soft's beat LISTSERV® email account administration software articles serve added than 100 actor account subscriptions. L-Soft celebrates its 15th celebration in 2009.

L-Soft Press Contact
Outi Tuomaala
+46-8-50709911
pressinfo@lsoft.se
www.lsoft.se
www.lsoft.se/contact/contact.asp

L-Soft Sweden AB
Östgötagatan 16
SE-116 25 Stockholm
SWEDEN