ZAANDAM, THE NETHERLANDS (January 23, 2007) — A new free-distribution Dutch bi-weekly has called WoodWing Software’s Smart Connection Enterprise as its beat system, abutting abundant added newspapers about the apple that are switching to the industry-leading beat solution.
The new advertisement is alleged De Pers, and the administrator says they will deliver 400,000 to 600,000 copies the aboriginal year, with an closing ambition of 800,000 copies. De Pers will be broadcast chargeless 5 canicule a anniversary in abundant locations, including accessible transportation, gas stations, universities, above appointment barrio and retail outlets. In the future, it will aswell be accessible on bi-weekly racks in apartment areas.
Unlike added chargeless Dutch newspapers, De Pers will be a 18-carat circadian paper, abounding with concise, well-written belief and cold account and information.
The administrator of De Pers is Cornelis van den Berg, who brings a abundance of acquaintance and addition to the new venture. Van den Berg has formed for addition free-distribution newspaper, Metro, as able-bodied as for Wegener, a Dutch administrator of newspapers, magazines and books.
Van den Berg said that if it came time to baddest an beat arrangement for his new publication, Smart Connection Enterprise was the ideal solution.
“We bare a arrangement that would be able and powerful, and Smart Connection Enterprise was the alone beat arrangement on the bazaar that fit our needs,” he said.
WoodWing admiral said they’re admiring that De Pers has abutting the growing agenda of Smart Connection Enterprise newspapers.
“It’s a actual agitative adventure to alpha a new publication, and we’re assured that De Pers is traveling to be a huge success with readers in the Netherlands,” said Erik Schut, President of WoodWing Software. “We apperceive that Smart Connection Enterprise is traveling to be the absolute fit for De Pers, and we attending advanced to allowance them abound and prosper.”
GRAPHit, a WoodWing partner, is administration the absolute activity management, including training and installation. GRAPHit’s professionals accomplished the De Pers agents on the use of InDesign and InCopy, as able-bodied as Smart Connection Enterprise.
“Evert Couwenhoven and the agents at GRAPHit accept done a amazing job with this project,” Schut said. “They set up the absolute administration in a actual abbreviate time, and aggregate is active actual smoothly.”
“Smart Connection Enterprise offers a host of allowances to any bi-weekly operation, and that will absolutely be the case with De Pers,” Schut added. “Their workflow will be awful able appropriate from the start, which will advice accomplish their advertisement a success.”
About WoodWing
WoodWing Software specializes in software solutions for the publishing industry. WoodWing excels in avant-garde and adjustable beat solutions that advice calmly aftermath book and online publications. The company’s flagship product, Smart Connection Enterprise, differs from acceptable beat solutions because it has been engineered from the arena up, utilizing the latest technologies offered by the Internet age. Newspaper acquaintance that goes aback added than 20 years, accumulated with the latest technologies, has led to a able beat arrangement with a amount based on XML and accessible technology. WoodWing has offices in The Netherlands, Kuala Lumpur and the United States. Customers are served through baddest partners, and in the U.S. through WoodWing USA.
Contact:
Patricia Borghaerts
pr@woodwing.com
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