Synchronica - Synchronica Pushes Social Networking and News to Every Mobile Phone

New Mobile Gateway 4.0 functionality connects users to amusing networking casework and account feeds. Delivers burning updates application industry standards, Push IMAP, WAP Push, MMS, or SMS and is accordant with any adaptable phone. Full audience accessible at Mobile World Congress, Hall 2, Stand 2J25

Barcelona, Spain, February 19, 2009 -- GSMA Mobile World Congress, Synchronica, the arch developer of adaptable email and synchronization solutions, today announces new functionality aural Mobile Gateway 4.0 that pushes amusing networking and account updates to any accumulation bazaar adaptable phone.

A advanced ambit of accepted amusing networking sites, such as Twitter, Flickr, Picasa, LinkedIn, and Plaxo are accurate in accession to bags of added arch news, financial, and antic feeds.

Updates are automatically pushed to the user's adaptable buzz whenever new agreeable is fabricated available. The affiliation is based on Mobile Gateway's accepted JCR-compliant plugin architectonics which connects to any website that supports RSS feeds.

Global registrations amidst all amusing networking sites are accepted to abound exponentially until 2012. In 2008 alone, Twitter recorded amid 5000 and 10,000 new user registrations anniversary day [1]. The arising acceptance of amusing networking casework present new acquirement streams for arrangement operators who authorization the Synchronica Mobile Gateway 4.0 advance email and synchronization platform.

Mobile Gateway 4.0 enables arrangement operators to enhance their abstracts and adaptable bartering revenues by accouterment subscribers with a simple adjustment of accepting adopted amusing arrangement and newsfeed updates whilst on the move. Updates are either pushed as emails into a abstracted mailbox on any buzz acknowledging the OMA EMN (Push IMAP) industry accepted or delivered as an SMS, MMS, or WAP Push.

The use of amusing networking casework aural arising markets is exploding. Comscore letters that the greatest year-on-year advance of amusing networking subscriptions comes from the Middle East & Africa (66 %) and Latin America (33 %). Synchronica believes that in arising markets area consumers are generally codicillary on internet cafes, the adaptable buzz is acceptable the primary apparatus for accessing agenda content.

Carsten Brinkschulte, CEO of Synchronica, comments: "Consumers, even in arising markets, are added analytic to affix to amusing networking sites from their phones. This is accepted by contempo analysis from Informa which letters that 55 to 60 actor humans globally already use their adaptable buzz for amusing networking. Synchronica Mobile Gateway 4.0 takes this a footfall added by blame updates from accepted amusing networking casework in accession to bags of account feeds to any basal accumulation bazaar phone. We are abutting two accumulation bazaar trends - email and amusing networking - and authoritative them accessible anytime, anywhere, and on any handset."

Place and Date : GSMA Mobile World Congress, Barcelona, Hall 2, Stand 2J25, February 19, 2009

[1] Source: Hubspot: State of the Twittersphere
About Mobile Gateway
Synchronica's Mobile Gateway 4.0 provides advance email and synchronization to consumers and business users on any handset after acute added applicant software. The multi-protocol band-aid combines industry-standard LEMONADE and OMA EMN advance email with Email to SMS, WAP Push, and Email to MMS to accommodate the best accessible user acquaintance from high-end smartphones to entry-level devices. Address book and agenda synchronization application SyncML completes the account alms for business users, as able-bodied as consumers. Serving consumers and prosumers, Mobile Gateway includes back-end abutment for POP3 and IMAP mailboxes, abutting to accepted services, such as AOL or Gmail. Business mailboxes accurate cover Microsoft Exchange, IBM Lotus Domino, and Sun Java System Communications Suite.

About Synchronica
Synchronica plc develops and markets adaptable email and synchronization solutions for adaptable operators and accessory manufacturers. Products cover the award-winning advance email and synchronization band-aid Mobile Gateway and the accessory advancement band-aid Mobile Backup. Based on industry standards, Synchronica can ability the complete email and synchronization audience of added than two billion adaptable accessories on the bazaar today. Service providers in arising and developed markets use Synchronica's articles to action adaptable email, PIM synchronization, and advancement and restore casework to chump and business subscribers.

Headquartered in England, Synchronica has a development centermost in Germany and presences in the USA, Hong Kong, and Dubai. Synchronica plc is a accessible aggregation traded on the AIM account of the London Stock Exchange (SYNC.LN). More advice is accessible at www.synchronica.com

Synchronica plc develops and markets adaptable email and synchronization solutions for adaptable operators and accessory manufacturers.

Contact:
Nicole Meissner
Chief Marketing Officer
Synchronica
Barcelona, Spain
Tel.: +44 1892 552 780
Mobile: +44 7977 256 412
Fax: +44 1892 552 721
nicole.meissner@synchronica.com
www.synchronica.com