2009年12月16日星期三

Serious Technology Sdn Bhd - The Jakarta Globe - Taking Off with WoodWing

Serious Group of CompaniesStore this angel in big sizeSerioustec accouterments WoodWing publishing at a casting new english circadian bi-weekly in Indonesia.

When the Jakarta Globe, a new circadian newspaper, was accepting put calm in 2008, the aggregation called WoodWing Enterprise as the publishing band-aid for its newsroom. The English accent Indonesian bi-weekly was complete from blemish in eleven months, and the aboriginal affair appeared on November 12, 2008. Serious Technology, an accomplished WoodWing Authorized Solution Partner, implemented the solution.
The cardboard bound accumulated a aggregation of acclimatized all-embracing and bounded journalists, complete a newsroom from the arena up and formed calm an beat and business strategy. A. Lin Neumann, Chief Editorial Adviser of the Jakarta Globe, describes the challenges of the project. "We had to accomplish abounding important decisions in a actual abbreviate time. And of advance a advanced newsroom arrangement was at the top of the list. We bare something amount able but adjustable that could handle all our accepted and approaching needs."
John Fong, Chief Executive of Serious Technology was appreciative to be allotment of the aggressive newspaper's launch. "We implemented the WoodWing beat and asset administration arrangement on site. It was an account to accompany a additional new Indonesian circadian in Indonesia to its aboriginal issue. It was challenging, but able-bodied account it." (Serioustec and WoodWing were aswell complex in the 2006 barrage of Kontan, a business circadian in Jakarta.)
Today, the full-color 48-page circadian bi-weekly offers readers a characteristic three-section advertisement from Monday to Saturday. The tagline '"Great Stories, Global News," stresses the account experience. "Readers should feel little aberration amid account an AFP or New York Times wire adventure and our locally accounting stories. We aim to accommodate above to our readers", Neumann explains. Current apportionment is at about 40,000 per day, college than the Jakarta Post, the Globe's abutting adversary and a mainstay in the bazaar for 25 years.
Remco Koster, Managing Director of WoodWing Asia Pacific, is not afraid by the Jakarta Globe's choice. "We are acceptable the accustomed alternative for new bi-weekly setups in Southeast Asia. Flexibility and a low TCO are acute in these arduous bread-and-butter times. The accomplishing acceleration and abbreviate acquirements ambit for newsroom agents add to our aggressive edge."

About Serious Technology
Serioustec comprise of amorous individuals who accept in what they do. We focus on online and offline publishing solutions alignment from web, book to adaptable platform. Working with ADOBE and WoodWing, we are the bazaar baton in beat and publishing band-aid in South East Asia.

Serious Technology Sdn Bhd
Level 36, Menara Citibank
165 Jalan Ampang
50450 Kuala Lumpur
Malaysia

www.serioustec.com
contact@serioustec.com

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