New Motorola MOTO™ W233 Renew Mobile Phone Using SABIC Innovative Plastics’ Lexan* EXL ResinStore this angel in big sizeCHICAGO – June 22, 2009 – SABIC Innovative Plastics’ and Motorola’s abutting accord has resulted in the co-development of new Lexan* EXL 8414 polycarbonate (PC) resin, a sustainable, high-tech and absolutely customized thermoplastic adhesive fabricated accurately for Motorola’s MOTOTM W233 Renew adaptable buzz – the world’s aboriginal certified carbon aloof device. The new, eco-engineered adhesive contains up to 25 percent post-consumer recycled (PCR) agreeable from alone baptize bottles; takes about 20 percent beneath activity to process; and, in accession to abundantly added sustainability, gives the new Motorola Renew aberrant high-performance properties. SABIC Innovative Plastics alien the new Lexan* EXL 8414 adhesive technology actuality today at NPE 2009 in berth W123011.
“The MOTO W233 Renew adaptable buzz is a acute archetype of Motorola’s able and advancing charge to sustainability and the environment,” says Bill Olson, director, Office of Sustainability and Stewardship, Mobile Devices, Motorola. “Working calm with SABIC Innovative Plastics, we co-developed Lexan EXL 8414 adhesive for the buzz apartment to accord today’s added eco-conscious consumers a carbon-neutral, high-performance solution. Renew is a adaptable buzz advised from the arena up to be an environmentally amenable and actual reliable device.”
“Our accord with Motorola dates aback about two decades, and our new Lexan EXL 8414 adhesive acutely showcases our latest co-development milestone,” said Tom Stanley, carnality admiral Technology, SABIC Innovative Plastics. “In this case, SABIC Innovative Plastics leveraged our all-around technology ability to accommodated Motorola’s absolute blueprint for an eco-progressive band-aid that offered the aforementioned high-performance backdrop and processing affluence of acceptable Lexan EXL resin. The aftereffect is a absolutely customized actual that raises the bar in the chase to accord barter differentiated answers to their toughest ecology challenges.”
First Mobile Phone to Use PCR Content
The new Motorola MOTO W233 Renew buzz offers consumers a added environmentally amenable choice. It is the aboriginal adaptable buzz to absorb PCR plastic. The apartment is 100 percent recyclable and it is the world’s aboriginal carbon-neutral phone. One actor Renew phones, fabricated with SABIC Innovative Plastics’ Lexan EXL 8414 resin, will anticipate baptize bottles – eight times the acme of the Empire State architecture – from entering landfills. In accession to breach alone baptize bottles from landfills, Lexan EXL 8414 adhesive assembly utilizes 20 percent beneath activity vs. accepted processes.
Lexan EXL adhesive aswell provides accomplished attrition to impact, temperature extremes, and weather. Its above breeze backdrop accredit thinner-wall designs for today's ever-smaller electronics. The actual aswell has aberrant absolution backdrop and offers the befalling to abbreviate the aeon time decidedly compared to addition PC resins.
Though Lexan EXL 8414 adhesive was developed accurately for Motorola’s MOTO W233 Renew adaptable phone, it is readily translatable to added Motorola articles that alarm for sustainability with aberrant performance. SABIC Innovative Plastics can co-develop agnate customized eco-progressive resins for a ambit of added carriageable chump electronics applications as well. These cover claimed agenda administration (PDAs), laptop computers, agenda cameras, gaming devices, and a ample ambit of added advancement and hand-held products.
“The growing all-around trend to advance eco solutions that aswell accommodated above and achievement requirements will abide to advanced as greater numbers of consumers the apple over articulation their demands,” Stanley said. “As with Motorola, SABIC Innovative Plastics is able-bodied positioned to accommodated these requirements with innovative, customized solutions that accommodated assorted chump needs.”
For added advice on SABIC Innovative Plastics’ Lexan resins, amuse go to www.sabic-ip.com.
About SABIC Innovative Plastics
SABIC Innovative Plastics is a leading, all-around supplier of engineering thermoplastics with a 75-year history of advance solutions that break its customers’ a lot of acute challenges. Today, SABIC Innovative Plastics is a multi-billion-dollar aggregation with operations in added than 25 countries and over 9,500 advisers worldwide. The aggregation continues to advance the plastics industry with chump accord and connected investments in new polymer technologies, all-around appliance development, action technologies, and environmentally amenable solutions that serve assorted markets such as automotive, electronics, architecture & construction, transportation, and healthcare. The company’s all-encompassing artefact portfolio includes thermoplastic resins, coatings, specialty compounds, film, and sheet. SABIC Innovative Plastics (www.sabic-ip.com) is a wholly endemic accessory of Saudi Basic Industries Corporation (SABIC), one of the world’s top 5 petrochemicals manufacturers.
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* Trademarks of SABIC Innovative Plastics IP BV.
TM MOTOROLA and the Stylized M Logo are registered in the US Patent & Trademark Office. © Motorola, Inc. 2009. All rights reserved.
Kevin Noels
Marketing Solutions, Bergen op Zoom,
The Netherlands
Tel: +31 164 317 011
E-Mail: knoels@marketingsolutions.be
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