Open2Europe - OpenTourEurope opens its doors, advance in the press

International communications agency founds and affairs columnist trips for baddest journalists

Calgary, June 10th 2009 - Open2Europe, communications and media relations agency and the European address of Open2America, today appear the barrage of the OpenTourEurope, an avant-garde affairs advised to accompany journalists to events, if account constraints would contrarily bind their travel. Created to abutment all-embracing journalists, OpenTourEurope will aswell serve as a belvedere to admit forums and workshops, underlining the cross-Atlantic media accumulation charge to industry enrichment.

With account cuts affecting the all-embracing media, biking is bound for journalists all over the world. While barter appearance appearance provides an unparalleled befalling to affix with companies and ascertain industry trends, abounding journalists are not able to appear contest accordant to their specialty.

Recognizing both the account constraints imposed on the media and the important role contiguous alternation plays, Open2Europe has taken a anniversary footfall with the conception of OpenTourEurope. By allotment biking and acclimation expenses, OpenTourEurope will action journalists the befalling to participate in key barter shows they contrarily would not be able to attend.

MedPi, a European tradeshow in Monaco endure week, served as the barrage pad for OpenTourEurope, with the new affairs allotment four journalists. Freelance writers and civic reporters were able to crop allotment in the all-embracing technology appearance and awning the cutting-edge event, acknowledgment to OpenTourEurope.

Sandra Fernandes, activity administrator OpenTourEurope, understands the apple of columnist relations is evolving. “With OpenTourEurope we accept the befalling to enhance our audience and our journalists. Most importantly, we get to accord aback to our industry, which is one way to ensure the above of the media charcoal strong, admitting cutbacks above the board,” Fernandes explains.

“OpenTourEurope is an agitative initiative,” begins Pascal Boulard, arch editor of the New Technologies Forum of the French civic bi-weekly La Tribune, and actor in the OpenTourEurope cruise to MedPi. “Thanks to this program, I was able to ascertain arising companies and address on ground-breaking trends, administration this advice with the accepted public”.

“OpenTourEurope adds a different bend to our agency,” adds Jerome Mauduit, CEO Open2Europe and Open2America. “Now, added than ever, it is important to break competitive, and we are assured this action will accumulate us at the top of our game, while acceptance us to advance in our industry as a whole,” he finishes.

Already committed to bringing journalists to all-embracing events, OpenTourEurope affairs to extend their media accessory by hosting forums and workshops, as well.

About Open2America

Open2America is a results-oriented communications and media relations agency. Skilled at implementing customized programs, Open2America caters to companies absorption on the USA or Canada. As the North American accessory appointment of Open2Europe, Open2America is aswell a aperture to Europe. Open2Europe centralizes over 60 communications professionals from over 25 European countries in one Paris office. Open2America drives accomplished European consultants to localize all-embracing advice plans. For added advice amuse appointment www.open2america.com.

About Open2Europe

Open2Europe is a European communications and media relations agency. With over 60 communications professionals from over 25 nationalities, Open2Europe is accomplished at localizing all-embracing columnist relations. Specialized in different and acknowledged initiatives, Open2Europe has pioneered both SpeedShopping and Them-a-tic, alms audience and journalists with agitative new means to connect. The amount added Open2Europe access has been accouterment a advanced portfolio of audience with advantageous columnist relations programs for over eight years. For added advice amuse appointment www.open2europe.com

Tanya Otis
Open2America
1.403.452.6506
t.otis@open2america.com