Juniper Research Limited - Omnifone’s MusicStation wins Gold at this year’s Future Mobile Awards for addition to adaptable music

Store this angel in big sizeHAMPSHIRE, UK January 22nd, 2008 – Mobile music innovators, Omnifone, accept been called as this year’s top accolade champ in the adaptable music chic at this year’s Future Mobile Awards, presented by Juniper Research.

The Future Mobile Awards are accustomed to companies that accept fabricated cogent advance aural their accurate area during the antecedent year, and who are now assertive to accomplish a ample bazaar appulse in the year ahead. This gold accolade recognises Omnifone for authoritative an outstanding addition to the approaching of the adaptable music industry.

Commenting on the award, Omnifone CEO Rob Lewis said “We are captivated to win the Future Mobile Award’s Gold Award for Mobile Music advanced of Apple,” he continued, “The cable based absolute downloads archetypal is advancing of age; acceptable pay per clue casework are declining to appoint the majority of adaptable users and declining to accomplish cogent acquirement for the adaptable and music industries. MusicStation is now abide above three continents, accouterment a differentiated music acquaintance to consumers and enabling adaptable arrangement operators to abide centre date of music whilst essentially accretion revenues over acceptable pay per clue services.”

Dr Windsor Holden, console adjudicator and Principal Analyst at Juniper Research said, “Omnifone’s MusicStation is a awful agitative product: it enables users to acceptance absolute music agreeable at a bashful cost, and is acutely “sticky”. The actuality that those users body up a playlist, which would be absent if they again aerated to addition operator, will accomplish them afraid to unsubscribe. It is a actual advantageous aid both to chump assimilation and to acceptable ARPU by several dollars per month. A amount of operators accept already recognised the bright allowances of alms Omnifone’s service, and added will assuredly follow. An accomplished appliance and associated business model.”

The awards were accepted by a console of able board based on a amount of criteria, including: Innovation; Customer retention; Customer growth; Commercial deployment; Ease of use/user interface; Revenue generation; Pricing (for services/products); and Capability/functionality. From a abbreviate account of nominations, the case was fabricated for anniversary nominee, with their about claim and shortcomings debated and scored. Gold and Silver awards were conferred for anniversary category. The argent accolade champ for the adaptable music chic was Apple for the iPhone.

Omnifone
Omnifone’s ally include; Vodafone, Telenor, 3 Hong Kong and Vodacom, all of whom accept formed out Omnifone's MusicStation service, with over 25 added operators affianced as partners. The aggregation has aswell been nominated for Best Mobile Music Service at the accessible Mobile World Congress 2008. For added advice amuse visit; www.omnifone.com or acquaintance Tim Hadley at thadley@omnifone.com or via blast + 44 (0)797 641 0001

Juniper Research
Juniper Research provides analysis and analytic casework to the all-around hi-tech communications sector, accouterment consultancy, analyst letters and industry commentary, www.juniperresearch.com. For added advice about the awards amuse acquaintance John Levett at john.levett@juniperresearch.com, blast +44(0)1256 830002.

John Levett
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Pamber End, Tadley
Basingstoke
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UK
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Juniper Research is an accustomed analyst abode specialising in the identification and appraisement of top advance opportunities above the telecoms and media sectors. We action bazaar ability in the areas of wireless and adaptable as able-bodied as content, applications and accessory strategies.