Juniper Research Limited - Mobile music revenues to access $18 billion by 2012

HAMPSHIRE, UK: Tuesday, 8th January 2008 - Mobile subscriptions which action absolute music downloads on a rental base are accepted to billow in acceptance and will accommodate the majority of adaptable revenues acquired from aboriginal recordings, according to a new address from Juniper Research.

According to the report, the bazaar for subscription-based music rental casework will ability $3.3 billion by 2012, eclipsing the bazaar for paid-for aboriginal recordings.

According to address columnist Dr Windsor Holden, “Music rental casework such as those offered by Omnifone are abundantly ‘sticky’, in that already consumers accept taken the time and accomplishment to body up an all-encompassing playlist, they will be added afraid to unsubscribe from that account and from the operator, thereby accouterment a cogent addition to ARPU levels.”

However, the address aswell states that as 3G casework are formed out in arising markets, again full-track download sales will mushroom, with the aggregate of downloads in the Indian sub-continent abandoned ascent from beneath than 2 actor in 2007 to about 480 actor in 2012.

“India and China represent a amazing befalling for the adaptable music industry,” said Holden. “Both accept accomplished absolutely arresting levels of ringtone and ring-back accent adoption, and as added full-track casework are deployed, again it is acceptable that the adaptable handset will become the a lot of accepted claimed music amateur in these and added arising markets.”

Other allegation from the Juniper address include:
•The all-around bazaar for end-user generated adaptable music revenues will acceleration from $8.9 billion in 2007 to about $17.6 billion in 2012
•Total revenues from aboriginal recordings delivered to the handset (on both a paid-for and rental basis) will access from $960 actor in 2007 to $6.1 billion in 2012
•Revenues from ringtones/realtones will aiguille in 2010, after crumbling as a aftereffect of aggressive appraisement affiliated to a abiding clearing to ad-funded and/or self-created ringtones
•The address praises the iPhone’s user interface, but argues that the company’s accommodation to abandon 3G in favour of a greater array activity was incorrect

Juniper Research assesses the accepted and approaching cachet of adaptable music casework based on interviews, case studies and appraisal from assembly of some of the arch organisations in the growing adaptable music casework industry.

White affidavit and added data of the abstraction 'Mobile Music Services: Ringtones, Ringback Tones and Original Recordings (4th edition)’ can be advisedly downloaded from www.juniperresearch.com Alternatively amuse acquaintance John Levett at john.levett@juniperresearch.com, blast +44(0)1256 830002.

Juniper Research provides analysis and analytic casework to the all-around hi-tech communications sector, accouterment consultancy, analyst letters and industry commentary.

Juniper Research Limited
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+441256 830002
john.levett@juniperresearch.com
John Levett

Juniper Research is an accustomed analyst abode specialising in the identification and appraisement of top advance opportunities above the telecoms and media sectors. We action bazaar ability in the areas of wireless and adaptable as able-bodied as content, applications and accessory strategies.