Interactive Avenues - UTV Premieres 'Hattrick' Online at Rajshri.com

Mumbai, March 16, 2007: UTV Motion Pictures, one of India's arch studios, appear the online absolution of its accessible blur 'Hattrick', day and date with its common affected release, on India's arch broadband video portal, Rajshri.com. Directed by Milan Luthria and produced by Ronnie Screwvala, ‘Hattrick’ appearance Nana Patekar, Paresh Rawal, Kunal Kapoor, Rimi Sen & Danny and is appointed for common absolution on March 16, 2007.

Says Siddharth Roy Kapur, Executive Vice President - Marketing, Distribution & Syndication, UTV Motion Pictures, "UTV is committed to accretion opportunities for audiences about the apple to accurately acceptance our agreeable in as acceptable a address as accessible and in the best quality. Coupled with this, we are consistently analytic to innovate on developing new acquirement streams and this action is addition archetype of that. We are actual aflame about this affiliation with Rajshri.com and accept it is a win-win for all, the better winners accepting consumers worldwide. Rajshri.com has accepted this archetypal and its abstruse adequacy with the acknowledged online premiere of Vivah and we are appreciative to accomplice with a aggregation as cellophane as Rajshri Media for the online administration of ‘Hattrick’."

Rajjat A. Barjatya, Managing Director, Rajshri Media (P) Limited says "The Internet is arising as an able new average of administration and a abeyant new area of corruption of films for agreeable owners. After the cutting acknowledgment to the online absolution of Vivah, we were assured that accelerating Indian filmmakers would realise the abeyant of online administration and tap into this added acquirement stream. We could not accept asked for a bigger accomplice than UTV in our adventure to accommodate a acknowledged addition to admirers worldwide. Rajshri.com currently serves over 100,000 consumers on a circadian base from over 50 countries, abounding of which are not served by accepted affected or home video distribution. In a actual abbreviate amount of time, Rajshri.com has become the aboriginal best and one of the alone sources of accepted Indian ball agreeable for all-around Indians and South Asians."

This alms is primarily advised to baby to the South Asian and NRI banishment overseas. The aboriginal Hindi adaptation of ‘Hattrick’ as able-bodied as subtitled versions will be accessible online. The blur will be accessible for a 72-hour download on-demand 24/7 starting 12 apex IST from March 16. Low and High (DVD quality) bandwidth versions of the blur will be accessible at USD 9.99 and USD 19.99 respectively.

About UTV Motion Pictures

Established in 1995, as a analysis aural UTV, UTV Motion Pictures has arrange with Hollywood majors - Disney, Fox Searchlight, Will Smith's aggregation Overbrook. UTV Motion Pictures has accomplished a flat archetypal in India. Rang De Basanti, the alone Asian blur to appoint at the BAFTA's this year. Presently UTV has a slate for 12 films, which are at stages of production, scripting, adventure formation. Its accessible projects include, Milan Luthria's 'Hattrick', co-productions with Fox Searchlight Mira Nair's masterpiece 'The Namesake' & Chris Rock stirrer 'I Think I adulation My Wife', Anurag Basu's Metro' Ashutosh Gowariker's 'Jodha-Akbar', Vivek Agnohotri blur 'Goal' amidst others. UTV Motion Pictures is alive with a agenda of the best Indian filmmaking aptitude like Rakesyh Omprakash Mehra, Vishal Bhardwaj David Dhawan, Madhur Bhandkar. For added advice log assimilate www.utvmotionpictures.com.

About Rajshri.com

Rajshri.com is India's arch broadband on-demand ball portal. With channels showcasing feature movies, cine songs, music videos, TV shows, abbreviate films, documentaries, concerts, abstruse predictions and lots added 24/7, Rajshri.com is fast arising as the #1 best for exceptional Indian video agreeable online. Rajshri.com was launched in November 2006 with the online premiere of the Hindi blockbuster Vivah, day and date with its common affected release, a aboriginal for Indian cinema. The website has developed abundantly in agreement of agreeable and appearance and serves added than 500,000 video streams accustomed to broadband enabled consumers worldwide. Log assimilate www.rajshri.com.

About Rajshri Media (P) Limited

Rajshri Media is the afresh incubated agenda ball and new media arm of the 60-year-old Rajshri group, one of India's oldest, better and a lot of acknowledged chip ball houses. The aggregation aims to create, accumulated and deliver rich, exceptional Indian agreeable to digitally affiliated consumers worldwide. The mission of the aggregation is to adorn the lives of millions above the apple with the ability of Indian wisdom, ancestry and entertainment, application agenda media and technology as an enabler.

Rajshri Media (P) Limited

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