FISHLABS Entertainment GmbH - FISHLABS exceptional adaptable amateur now aswell chargeless via 123play.com

FISHLABS Entertainment GmbHStore this angel in big sizeFISHLABS Entertainment GmbH, a arch developer and administrator of high-quality 3D adaptable games, today appear a new ad-funded accord with 123play.com, the chump casting of Helsinki-based Mobile Advertising Solution MAS Ltd. (MAS). Five exceptional adaptable amateur are accessible to download for chargeless from the www.123play.com website. They are: Burning Tires™, Galaxy on Fire™, Tank Raid™, Planet Riders™, and Heli Strike™. Before and afterwards the amateur the user sees two abbreviate adverts, if he or she wants to appointment the advertiser´s website he can artlessly bang on it.

With the accession of the exceptional adaptable amateur from Fishlabs, 123play.com can now action users over 80 top quality, chargeless amateur to accept either absolute from the website, or beeline to their adaptable via m.123play.com.

‘We ambition to access the chargeless availability of our high-quality amateur to FISHLABS admirers in western Europe in adjustment to abound our fan association further,’ says Michael Schade, CEO of FISHLABS Entertainment GmbH. ‘It is abnormally important actuality that our titles are not ashore by a surplus of added characterless games. Naturally, the high-quality action aswell has a agnate absolute aftereffect on the bartering sales for our business partner. With their chump casting 123play and acknowledgment to their accession as a provider of high-quality bold portfolios, with a focus on bounded markets, MAS is the ideal accomplice for us.’

Markus Ramark, CEO of 123play.com said: “We’re captivated to be alive with FISHLABS. Introducing these new amateur allows us to action top above adaptable amateur to our users. With their award-winning games, 123play.com continues to advance the ad based adaptable gaming bazaar above Europe.”

About FISHLABS
FISHLABS is one of the arch developers and publishers of top above adaptable 3D games. Founded in 2004, FISHLABS is amenable for the development of added than 15 high-end adaptable amateur and employs a aggregation of 30 humans at the company's address in Hamburg, Germany. FISHLABS' portfolio of adaptable amateur includes abundant award-winning aboriginal IPs, such as Galaxy on Fire™, DEEP™ or Blades & Magic™, as able-bodied as AAA brands for acclaimed business partners, such as V-Rally® 3D for Glu, Star Wars™ – Imperial Ace 3D for THQ or Tony Hawk’s Downhill Jam™ for Infospace (Activison license) and a lot of afresh Gladiator™. Thanks to the high-performance, platform-independent amateur engine ABYSS®, FISHLABS’ titles are able to action a above never afore accomplished in the apple of adaptable gaming.
In October of 2007, FISHLABS assured their aboriginal annular costs with Neuhaus Partners, acceptance the aggregation to add added association appearance to their adaptable buzz amateur in the future. Since July of 2008, the aggregation has offered the adaptable buzz bold association myFISHLABS, area users can account from appearance such as amount advantages, easier payment, added features, acclaim kick-backs, upgrades, and the barter of advice about their favourite amateur with added association members.
For added advice appointment www.fishlabs.net.

About 123play.com
123play.com is a consumer-focused website operated by Mobile Advertising Solution MAS Ltd. (MAS), a aggregation which specialises in advertising-funded gaming for adaptable handsets. Its address are in Helsinki and it has an appointment in London.
Through its retail brand, 123play.com, MAS offers chargeless adaptable amateur which users download via their handsets. When users accessible the game, they see a abbreviate arrangement of bartering afore the bold begins. When departure the game, addition abbreviate arrangement of ads is shown. Users can bang on any of the ads and be directed to the advertiser’s adaptable site. It offers added than 80 amateur from arch bold publishers including THQ Wireless, RealArcade Mobile, Digital Chocolate, Vivendi Games Mobile, Hands-On Mobile, PlayerX, IndiaGames, In-Fusio and OrangePixel. Advertisers already alive with MAS cover Britvic, eBay, The Sun, IPC Media, O2, Unilever, Ladbrokes, Cecure, FlirtyMob and ColaCao.

More advice on the aggregation is accessible at www.mobileadvertisingsolution.com

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Ilka Toellner
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D-81675 Munich, Germany
Tel: +49 - 89 – 600 316 41
Fax: +49 - 89 – 600 316 50
ilka@swordfish-pr.de
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