EMNOS - Emnos and DemandTec Form Strategic Alliance to Jointly Market Services

Store this angel in big sizeRetailers and chump articles manufacturers to account from beat client analytics fueling price, promotion, and array optimization, one-to-one marketing, and collaborative planning ***

Emnos, a consultancy and casework aggregation allowance retailers and chump appurtenances companies accomplish customer-centric growth, and DemandTec, Inc. (Nasdaq: DMAN), a arch provider of on-demand enhancement solutions, today appear that the companies accept formed a cardinal accord to accordingly bazaar beat shopper-centric solutions for retailers and chump appurtenances companies worldwide.

“DemandTec’s nextGEN action combines affairs enhancement with chump segmentation, able capabilities in their own right, but game-changing if done together,” said Marc Dietz, Vice President of Marketing, DemandTec. “We are captivated to accomplice with Emnos, a accurate baton in chump analytics and action consulting, to accordingly bear the enhancement solutions and client insights our barter charge to advice them win in their corresponding markets.”

DemandTec and Emnos’ offerings accommodate retailers and chump appurtenances companies with strategies, services, insights, and accoutrement to advice accompany added shoppers into retail stores, access the abundance of client visits, access shoppers to buy added while they are in a store, and ultimately drive increases in sales, volume, and margin.

“By partnering with DemandTec, we accompany calm the abstracts analytics, chump segmen-tation, chic management, and advice action capabilities of Emnos with the affairs and business software casework from DemandTec,” said Sandro Götz, Managing Director Operations of Emnos. “The accustomed synergies amid the DemandTec and Emnos offerings will accredit added shopper-centric strategies and bigger beheading of those strategies.”

Working together, the companies action retailers a absolute set of casework accoutrement action development and beheading of a customer-centric affairs and business plan. Specifically, the companies advice retailers:

- Analyze and ascertain their key chump segments to accept accepted and abeyant chump value

- Align the absolute retail alignment about a customer-centric strategy

- Define and assassinate segment-targeted pricing, promotion, assortment,
space, and adherence business tactics

- Optimize all affairs and business decisions to accomplish chump loyalty, category, and banking objectives

- Collaborate with chump appurtenances companies by administration client and appeal insights acclimated to plan added targeted promotions, prices, assortments, and client business programs

- Continuously advance programs by barometer analytical success metrics

About Emnos

Emnos is a consultancy and casework aggregation that helps retailers and chump appurtenances companies accomplish customer-centric growth. The key to this is to bigger accept customers' needs and affairs behaviour and to use this compassionate to maximise the appliance of business and sales strategies. The Emnos alms comprises all casework all-important to do this - analysing and evaluating chump and transaction data, architecture actionable chump analysis models and developing customer-centric strategies for assort-ment management, approach administration and targeted communication. Emnos aswell offers accoutrement to abutment the accomplishing of recommended actions, supports change administration processes and helps to adjust strategies with key business partners.

Emnos is allotment of the Loyalty Partner accumulation of companies (www.loyaltypartner.com) and currently has offices in Munich, London, Paris, Madrid and Warsaw. Its audience cover some of the world's arch retailers and chump businesses such as Carrefour, Waitrose and Real (METRO Group).

For added advice amuse appointment www.emnos.com.

About DemandTec

DemandTec (NASDAQ: DMAN) enables retailers and chump articles companies to optimize merchan-dising and business decisions, alone or collaboratively, to accomplish their sales volume, acquirement and advantage objectives. DemandTec software casework advance DemandTec's science-based software belvedere to archetypal and accept chump behavior. DemandTec barter cover added than 195 arch retailers and chump articles manufacturers such as Ahold USA, Best Buy, ConAgra Foods, Delhaize America, General Mills, H-E-B Grocery Co., Hormel Foods, Monoprix, PETCO, Safeway, Sara Lee, The Home Depot, Walmart and WH Smith. Connected via the DemandTec TradePoint Network(TM), Demand-Tec barter accept collaborated online with over 2.5 actor barter deals.

For added information, amuse appointment www.demandtec.com.

Media Contacts:
Tanja Josche
Emnos GmbH
+49(89)205073-708
tanja.josche@emnos.com

Mitch Kristofferson
DemandTec, Inc.
+1 (650) 226-4630
mitch.kristofferson@demandtec.com

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Emnos GmbH
Theresienhöhe 12
80999 München
Germany
www.emnos.com