Earthbound Media Group - EMG Wins Second Place in Contest Sponsored by Omniture

IRVINE, CA – Earthbound Media Group (EMG) is appreciative to advertise its contempo win in the Omniture $25K Developer Connection Partner Challenge. Held aback in March of this year, the Omniture-sponsored challenge was created to animate its cardinal ally to advance new applications complete to plan with Omniture’s Application Programming Interfaces (API). EMG angry for additional abode with the development of the avant-garde and able-bodied appliance “Blog Marketing & Brand Tracking”.

Developed by two of EMG’s cardinal masterminds, Director of Online Marketing Brandon Reiser and Lead Web Developer Eli Burpee, the “Blog Monitoring and Brand Tracking” appliance uses APIs from blogging seek engine Technorati and microblogging amusing networking website Twitter in adjustment to concern millions of tagged user generated agreeable pages. In application these APIs, the EMG-built appliance accepted to accord business analysts the adeptness to calmly clue and admeasurement casting mentions or accompanying keywords above the blogosphere and microblogosphere while defining the amount of links generated to a website.

“Utilizing this constituent via Omniture’s SiteCatalyst is a abundant befalling for audience to administer their online business metrics beneath a individual centralized dashboard,” explained EMG’s Director of Online Marketing Brandon Reiser. “The aggregate of amusing and casting ecology metrics alongside acceptable web analytics is a able and beginning way for marketers to admeasurement achievement accurately and efficiently.”

Evaluated by Omniture’s belvedere artefact administration team, the winners of the $25K Partner Developer Challenge were called based on three amount criteria: bartering value, adroitness and consumability (i.e. How well-documented and well-understood is the application?). The aboriginal abode winner, Technology Leaders, and the additional abode runner-ups, EMG and Bell Canada, accustomed a cost of $15,000 and $10,000 respectively. Additionally, the three winners will accept the befalling to advance their acceptable applications to Omniture customers.

“Built from the arena up, EMG’s ‘Blog Marketing & Brand Tracking’ app adds amount to amusing ecology by acid through the ataxia and capturing accordant babble in real-time, abnormally in a apple so abundantly impacted by amusing media.” explained Burpee. “The Omniture’s Partner Developer Challenge was absolutely an acquaintance that got our artistic juices and cardinal minds flowing. We are captivated about the befalling to advertise our appliance with the blow in the industry.”

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About Omniture (www.omniture.com)

Omniture, Inc. is a arch provider of online business enhancement software, enabling barter to administer and enhance online, offline and multi-channel business initiatives. Omniture's software, which it hosts and delivers to its barter as an on-demand cable account and on-premise solution, enables barter to capture, abundance and appraisal advice generated by their Web sites and added sources and to accretion analytical business insights into the achievement and ability of business and sales initiatives and added business processes. In addition, Omniture offers a ambit of able casework that accompaniment its online services, including implementation, best practices, consulting, chump abutment and user training through Omniture Education.

About EMG (www.earthboundmediagroup.com)

EMG is a one-of-a-kind, technology-driven cardinal business agency. Our atypical ambition is to advance the agenda and beheld landscapes of business for corporations, brands and non-profits worldwide.

As a baton in the marketplace, EMG has alone set a archetype for complexity, adroitness and animation in the solutions we accept provided for both our ally and audience alike.

Earthbound Media Group
14988 Sand Canyon Ave., Studio 5
Irvine, CA 92618
949.857.4000
Contact: emginfo@earthboundmediagroup.com