Earthbound Media Group - EMG Nominated at DMACS Awards

EMG Nominated at DMACS Awards
IRVINE, CA – Earthbound Media Group (EMG) is accustomed to advertise its choice by the Digital Movie Advertising Creative Showcase (DMACS) awards for its plan on the cross-channel business attack for 20th Century Fox’s I Love You, Beth Cooper. EMG submitted the attack to the chic of Multi-Channel Cross Media Campaign for Theatrical or Home Video Movie Releases, and the campaign’s primary website, www.iloveyoubethcooper.com, was called as one of the three nominees for the cross-channel category.

“I was athrill if we harder we were up for a DMAC Award for the plan we did on the I Love You, Beth Cooper online attack for applicant 20th Century Fox,” explained EMG Creative Director and Partner Lawrence Williford. “And although this time we didn’t crop home a statuette, it was still a huge account to be nominated amidst such abundant campaigns including the champ of our chic Coraline.”

EMG was one of three nominees alongside campaigns for Coraline by Weiden + Kennedy and Laika Studios/Focus Features and Fast and Furious by the Visionaire Group and Universal Pictures. The Multi-Channel Cross Media Campaign chic was advised by a console of DoubleClick, YouTube and Google agent and submissions complex at atomic three alternate agenda elements, including Rich Media ads.

Appropriately launched over Valentine’s Day weekend by EMG, the I Love You, Beth Cooper official cine website at iloveyoubethcooper.com allows users to absolutely clothier their promotional web acquaintance and alternation via amusing media platforms including Twitter, Facebook and YouTube as able-bodied as alternate widgets. The official website aswell provides an advantage for users to actualize a customized bivouac complete with alone pop-up annotation and e-card functionality. In turn, users are able to allotment and admit their juiciest adventures via alone I Love You, Beth Cooper-inspired letters online.

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About the Digital Movie Advertising Creative Awards (www3.doubleclick.com/dmacs/faqs.html#selection)
Now in its fourth year and originally alleged the IMACS, the Digital Movie Advertising Creative Awards was the aboriginal and alone accident committed to showcasing the best artistic and alternate cine advertising. It is sponsored by DoubleClick Rich Media and Susan Lambert.

About EMG(www.earthboundmediagroup.com)
EMG is a one-of-a-kind, technology-driven cardinal business agency. Our atypical ambition is to advance the agenda and beheld landscapes of business for corporations, brands and non-profits worldwide.

As a baton in the marketplace, EMG has alone set a archetype for complexity, adroitness and animation in the solutions we accept provided for both our ally and audience alike.

Earthbound Media Group
14988 Sand Canyon Ave., Studio 5
Irvine, CA 92618
emginfo@earthboundmediagroup.com
(949)857-4000