2009年12月16日星期三

arvato adaptable - VP RECORDS AND ARVATO MOBILE MAKE EUROPEAN MOBILES RING REGGAE

New York – September 19, 2006.

VP Records, the world’s better Reggae label, continues its amplification into agenda music through a pan-European adaptable administration acceding with arvato mobile. VP Records’ artisan Tanya Stephens is the aboriginal artisan to be launched as allotment of the new account alms agitation corpuscle phones with her individual “These Streets” already amount 1 on abounding reggae archive above Europe.

Randy Chin, President of VP Records, said: “European admirers can now use their adaptable phones to access archetypal advance from reggae and dancehall legends like Dennis Brown, Gregory Isaacs, Beenie Man and Shabba Ranks. Some of the ringtones accessible cover certified abstract like Tenor Saw’s “Ring The Alarm” and Dennis Brown’s “Revolution” as able-bodied as the latest hits from TOK, Wayne Wonder, Sizzla, Capleton, Buju Banton, Luciano, Morgan Heritage and Beres Hammond. Soca admirers are not abandoned and can aces their admired advance from stars like Bunji Garlin and Edwin Yearwood. If you’re a reggae, dancehall or soca fan, it does not get bigger than that!” Dr. Christoph Hartlieb, Managing Director of arvato mobile, added: “The acceding will acquiesce reggae admirers to get the best reggae ringtones, abounding advance downloads and videos from VP’s all-encompassing archive and assuredly accompany a abundant reggae alternative to the adaptable market.”

The accord will awning all of Europe including the United Kingdom, France and Germany as able-bodied as Scandinavia, Eastern Europe (from Czech Republic to Poland) and Southern Europe from Spain to Greece. Joy Ellington, arch of VP Europe, added added: “VP Records has been distributing the best reggae in Europe for the accomplished 30 years. This takes our attendance in the arena to addition level.” While accoutrement all above carriers and casework in Europe from Norway to Greece, the acceding will aswell add VP Records’ agreeable to gnab, arvato mobile´s new white-label agenda download platform.

Olivier Chastan, Head of Marketing for VP Records, added: “VP has the better reggae, dancehall and soca archive in the world. We are aggressively accretion our attendance online and on adaptable phones. With the acceptance of VP recording artists like Sean Paul and Elephant Man, the appeal for reggae music is growing common and adaptable technology allows us to ability consumers in countries and regions area reggae music could not ability before.”

VP Records contact:

Max Claeys
Telephone: +44 (0) 208.962.2760
E-Mail: maxc@vprecords.com

arvato adaptable contact:

Corelations
Anja Schlumberger, Telephone: +49-40-6461-5291
Cornelia Busse, Telephone: +49-40-6461-5305
Wandsbeker Strasse 3-7
22172 Hamburg
Fax: +49-40-6461-5492
Mail: anja.schlumberger@corelations.de
Mail: cornelia.busse@corelations.de

About VP Records:

VP Records is the world’s better reggae, dancehall and soca characterization and benefactor in the world. Its agenda of artists cover music superstards like Sean Paul, Elephant Man, Beenie Man, T.O.K., Tanya Stephens and Wayne Wonder a allotment of others.

About arvato mobile:

arvato adaptable offers its barter common agenda ball capacity as able-bodied as avant-garde concepts and alternate solutions. The aggregation considers itself to be a 360° administrator alternating the accomplished amount chain. The accessory of the all-embracing media and advice casework provider arvato, a accumulated analysis of Bertelsmann, works actual carefully with arrangement operators, internet account providers, media companies and brands in added than 75 countries. arvato adaptable is accomplice to all big music labels and buyer of rights in the film, TV and amateur industries. arvato adaptable assures for its barter the complete content, chic and ability management. With gnab and the Entertainment Platform 2 (EP2) arvato adaptable possesses two advanced platforms for processing and administration of agenda contents. The chump brands handy.de and tj.net are two acknowledged adaptable ball portals run by arvato mobile.

arvato adaptable – the approaching of entertainment. www.arvato-mobile.com

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