Bluetooth flyers in cine theatersStore this angel in big sizeFrom today, the all-embracing cine theaters alternation Utopolis opens a new advice approach with their visitors. Visitors can download cine trailers on their adaptable phones for chargeless via Bluetooth from the hotspots provided by Alterwave, the baton in adjacency business and advice . "We pay abundant absorption for our cinemas to accord a balmy and acceptable feeling," explains Country Manager Stijn Vanspauwen. "With Bluetooth we can acceptable anniversary company alone and accomplish his or her cinema acquaintance even richer. We ambition to accommodate humans with an optimal service, now they accept bigger advice about the blur and we action them accordant advice according to their needs. "
Endless possibilities
The possibilities of this new technology are endless: visitors can download complete cine trailers on their adaptable phone, or accustomed blatant wallpapers or get an overview of the latest films releases. Special offers, promotions and coupons for candy in the bonbon bend are a allotment of the possibilities. Visitors can even be reminded that they have to about-face off their adaptable phones afore the cine starts.
The activity is apprenticed calm by Utopolis and Alterwave. This new account is now accessible in all Utopolis cine theaters thoughout Belgium. To use the service, visitors are arrive to about-face on the Bluetooth functionnality on their adaptable phones. A catechism appears on the buzz screen, allurement whether they ambition to use the service. If answered yes, they accept letters for chargeless via Bluetooth, they can appearance them instantly or later, and even forward them to their friends, creating a viral beggarly of distribution.
The account is provided absolutely chargeless for the company back no use is fabricated of the acceptable arrangement operator, the accomplished alternation accepting 100% agitated out over Bluetooth. The added account of application Bluetooth is the acceleration of download, even for ample cine trailers. Furthermore, the arrangement annal adaptable accessories accepting already accustomed the information: anniversary company receives the aforementioned agreeable alone already on his/her device.
Ecological
With the Bluetooth initiative, at this moment different in Belgium, Utopolis offers an environmentally affable addition to the acceptable flyer or poster.
Alterwave bear band-aid for Interactive Mobile Marketing.
Alterwave is avant-garde in Bluetooth technology for Mobile Marketing and advance articles and casework to access alternate advice with consumers.
For added advice about this message.
Contact:
Etienne Richelle
pr@alterwave.com
Alterwave
Parc scientifique Crealys
21 rue Jean Sonet
5032 Gembloux
Belgium
Fax +32.2.403.47.52
www.alterwave.com
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